Published: February 2018

This advocacy toolkit is produced as part of the Global Periodontal Health Project (GPHP), launched in 2017 with the aim of reducing the global burden of periodontal disease. Based on considerations from the White Paper on Prevention and Management of Periodontal Diseases for Oral Health and General Health and from the World Oral Health Forum 2017, it aims to assist FDI National Dental Associations (NDAs) in designing, conducting and evaluating advocacy campaigns to advance the implementation of innovative policies to effectively prevent and manage periodontal disease, also known as gum disease.

This toolkit provides background information in a language which you can use with policymakers; a series of key messages; and practical guidance to assist you in designing and implementing successful advocacy campaigns which promote better periodontal health. It concludes with a series of case studies which could serve as examples for the implementation of innovative programmes.